Buyer Attitudes and Brand Choice Behavior /
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Detalles Bibliográficos
- Autor principal:
- Formato:
- Libro
- Publicado:
-
New York
The Free Press
1970
- Materias:
- Etiquetas:
-
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MARC
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| 044 | |b xxu | ||
| 100 | |a Day George | ||
| 245 | |a Buyer Attitudes and Brand Choice Behavior / |c Day, George; | ||
| 260 | |c 1970 |b The Free Press |a New York | ||
| 300 | |a xix,219 p |b 23 cm | ||
| 338 | |||
| 650 | |a Administracion | ||
| 650 | |a Contabilidad | ||
| 653 | |a The Problem and Some Past Insights | ||
| 653 | |a Influences on the Attitude-Behavior Relationship | ||
| 942 | |c BK | ||
| 999 | |c 3738 |d 3738 | ||